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Business Marketing
Business Marketing offers blogs covering aspects of marketing a business from improving your image to tips, tools and strategies you can use in marketing your business and reaching your marketing goals.
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Tips For Improving Your Website Content
- Blog
- November 23, 2011
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Go beyond basic website content
In addition to creating an informative website about your company, products and/or services, think about how your website can be a "go-to" resource for potential customers, and how you can provide your customers ...
Businesses Are All In The Publishing Business
- Blog
- November 23, 2011
- No comments
I was listening today to a podcast and John Batelle, CEO of Federated Media was quoted as saying, "Every small business is in the publishing business today."
If you think about it, this is so true.
Before websites became mainstream (prior to 1995)...
Making Great First Impressions With Prospects
- Blog
- November 4, 2011
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Is your business making a great first impression?
When a new prospective customer visits your website, receives a business card or brochure, or responds to an email newsletter or direct mail offer, what impression are you making on the prospect?
I...
Using QR Codes in Your Marketing Strategy
- Blog
- October 30, 2011
- No comments
You have probably noticed the square QR Codes in magazines and in direct mail or on signage, like the example shown on the right.
Hidden it what seems to be a random pattern of black and white squares, is a URL.
If you are a smartphone user, or if...
