Case Study - JimForDuluthMayor.com
- Categorized in: Case Studies
The Challenge
After declaring his candidacy, Design-First had only a four days to create and launch a robust, professional, feature-rich, easy to navigate and update website for mayoral candidate Jim Johnson.
Client Background
Jim Johnson, active in local business community in Duluth, Georgia, decided to run for mayor of Duluth, Georgia.
The Solution
Design-First created JimForDuluthMayor.com, using a content management system.
- Website visitors can participate in polls.
- Website visitors can email any page URL to a friend.
- The website allows visitors to make a donation to the campaign using PayPal.
- Website visitors can search the entire website using keywords.
- Candidate's staff can add new pages, update content and un-publish articles as needed.
- Candidate's staff can upload photographs to be added to image rotation.
- Candidate's campaign branding was integrated into the website design.
The Results
The website was very successful:
- The website was listed in Google within a few days of launch, allowing voters to easily find the website when searching.
- Voters and the media found the website to be highly informative and easy to use.
- An easy to use content management system allowed the candidate's staff to post articles and links to PDFs, providing readers with valuable information on issues and the candidate's political platform.

